Welcome to the social media strategy for Battle Derby, a mobile game that offers exciting gameplay and incorporates NFTs and Web 3 features.

This social media strategy aims to outline the various tactics and techniques that our team will use to increase engagement, drive traffic to different platforms, and foster a community of dedicated players. The strategy will focus on building brand awareness, promoting the game, highlighting its unique features, and encouraging user-generated content. By leveraging the strengths of each platform, Battle Derby will be able to create a cohesive social media presence that resonates with its audience and drives engagement.

🙋📱Social Media Specific Actions

  1. Content marketing: this strategic marketing approach involves creating and sharing valuable, relevant, and consistent content with the goal of attracting and retaining a clearly defined audience. The content created can take various forms such as articles, videos, infographics, podcasts, social media posts, and more. Content marketing is different from traditional advertising because it focuses on providing value to the customer rather than simply promoting our product. By providing helpful content, Battle Derby can establish itself as a trusted authority in its industry and develop a long-term relationship with the audience.
  2. Video Marketing: Although video marketing is a component of content marketing, it holds a significant role in the promotion of BattleDerby. Videos are deemed the most crucial type of content as they effectively showcase the game's features, gameplay, and storyline, thereby generating interest in the game among the audience.
  3. Influencer Marketing: Reach out to popular gaming influencers and ask them to play our game and share their experience with their followers. This can help increase awareness of Battle Derby and generate buzz.
  4. Influencer Takeovers: In addition to influencer marketing, consider partnering with a popular gaming influencer to do a full takeover of BattleDerby's social media channels for a day or more. This can help drive engagement and attract new players.
  5. Create compelling ad campaigns: Develop eye-catching and engaging ads that showcase the unique features of Battle Derby, and use them on social media, mobile ad networks, and other platforms where our target audience spends time. Use targeting options to ensure our ads are shown to people who are most likely to download and play the game.
  6. Highlight Game Updates and Events: Keeping players informed about new updates, features, and events can help to build excitement and engagement. Battle Derby can use its social media channels to share sneak peeks, teasers, and behind-the-scenes looks at upcoming updates and events.
  7. Create a Hashtag: Creating a branded hashtag that players can use to share their experiences and connect with each other can help to build a sense of community. Battle Derby can use the hashtag across all its social media channels and encourage players to use it when sharing their in-game experiences.
  8. Create Interactive Content: Interactive content such as polls, quizzes, and challenges can encourage engagement and participation. For example, Battle Derby can create a poll asking players to vote on their favorite in-game character or ask players to share their best moments from the game.

📣 Community Actions

  1. Whitepaper/wiki: Create a wiki/Whitepaper for Battle Derby game that contains information on gameplay mechanics, Cars, items, features, and more.. This will help new players learn more about our game and can be a useful resource for the community.
  2. Special Events and Seasonal Events: Host special events within the game to keep players engaged and attract new ones. Offer rewards, discounts, or exclusive content to players who participate. These events can be done on Discord and other platforms where our community members are like Reddit.
  3. Host In-Game Events: Host in-game events like double XP weekends or holiday-themed events supervised by our team on Discord. This can keep players engaged and coming back to our server.
  4. AMA (Ask Me Anything): AMAs are a type of Q&A session where members of our community can ask the team and mostly the CEO/CTO questions about BattleDerby. This can be a great way to build a personal connection with our community and get feedback on the game. We can host them on Discord, Reddit and Twitter.
  5. BTS (Behind the scene) content: BTS content is a great way to engage our community. This type of content provides a behind-the-scenes look at the development process and can include interviews with members of our team, concept art, or development updates. This type of content can help build excitement around BattleDerby and keep the community engaged.
  6. Online Contests: like giveaways, or sweepstakes to encourage players to share the game with friends and their own followers. Prizes like: in-game currency, NFTs, exclusive content.
  7. Referral Programs: Offer incentives to players who refer friends to download and play our game. This can help increase BattleDerby's reach and generate organic growth
  8. User-generated Content: Encourage players to create and share their own content related to BattleDerby, such as fan art or gameplay videos. We will share this content on our social media channels to showcase our players and generate engagement. This also can help to generate buzz and can be a useful tool to promote the game to new audiences.